Research Below the Surface
Deep-dive beneath the tip of the iceberg. Uncover unknown UX nuances and UI quirks.
Prefer using email? Hit me up at [email protected]
Empathising, creating and making since 2010
Uncover UX issues, spring clean your UI libraries and reinvigorate your Design System. Easily govern consistency across different teams and initiatives. Get my cv
Let's talk, get started with a quick audit. My name is Wai, rhymes with hay and the month of May. Need my help on a complex contract? Save a copy of my CV and get in touch.
Deep-dive beneath the tip of the iceberg. Uncover unknown UX nuances and UI quirks.
Inclusive and accessible to all. Consider diverse customer needs that meet with international standards.
Harness the power of your libraries. Ship fast, scale and make maintainance less of a chore.
Refine your design vibes, manage your tasks efficiently, polish up your design process.
Accerlerate delivery, advance swiftly. Declutter and reduce costs.
I can help with team management, career development, coaching, mentoring and guidance.
"I have worked with Wai on a number of projects. He is intuitive, efficient and a pleasure to work with. He has the ability to come up with innovative problem-solving solutions which contribute greatly to the successful outcome of our projects. I would not hesitate in recommending his services"
Michael Pullman · Head of Digital · Wild Frontiers
Building accessible and scalable design guidelines
Consistency for users, improved collaboration amongst delivery teams with scalability benefits. Read this
Exploring AI and developing a strategy for integrating a chatbot solution
This piece is about how I contributed to developing a strategy for implementing an AI/ML solution to solve the organisation's customer satisfaction problem. Read this
Currency exchange experience
On a short term tenure with a limited budget and access to users, this is the story of how I reconceptualised the user experience of an existing platform where design was not originally a consideration. Read this
"Wai has been extremely inspirational and motivating in my transition from graphic design to UX/UI design. I would not have pursued this journey without the encouragement and expertise that he shared! We have collaborated on a few projects together and I've found Wai to be a pleasure to work with. He is generous with his knowledge sharing of design systems and best practices, whilst being open to my feedback and suggestions. Working with Wai has been an educational and positive experience and I'm grateful for his coaching and collaborative approach - would highly recommend!"
Suyin Irena Lim · Mentee